SEO tools save you a lot of time when it comes to keyword research and analysis of data. With these tools, the user is able to find out which strategy is working for them or not. The top-notch SEO tools will also allow you to find out what your competitors are doing and also to mimic their SEO strategy. Here are the top 5 SEO tools that you should try out!

1. Ahrefs SEO

Ahrefs is one of the best SEO tools online. It’s should be second to Google when it comes to website crawling. When it comes to SEO audits, all SEO experts have mostly just one tool to recommend and that would be Ahrefs. Ahrefs also gives a detailed analysis of your website and shows the parts which need improvement from an SEO perspective. From a competitor’s perspective, you will be using Ahrefs to determine your competitor’s backlinks to use them as an initial point for your own brand. You can also use this SEO tool to find the most linked to content within your niche, and also check and fix broken links on your website.

2. Answer the Public

The best part about this website is that it is absolutely free to use. Not all SEO tools are free and that is an added bonus. Answer the Public lets you easily find topics for your content creation goals. It curates a list of all possible questions that are asked by the public. If you ever hire a freelancer to create content for you, all you have to do is search for the topics on Answer the Public and send over the list to him. The entire process would hardly take a few minutes.

3. Moz SEO

Yet another popular SEO tool like Ahrefs, Moz has been recommended by SEO experts for a long time. There are a few advantages to using Moz. Moz’s chat box is a very helpful tool that gives instant response to all your SEO queries. Also, their algorithm is pretty robust with many users appreciating their rock-solid algorithm. The free Moz toolbar lets you figure out websites’ metrics that you browse and their Mozcon conference ( annual conference ) is worth checking out as well.

4. Semrush

In any SEO tool list, you would find that Semrush would be mentioned. The Domain vs Domain feature of Semrush is pretty spot on and is something that is adored by SEO experts. It lets you compare your own website with other domains. If you’re looking for analytics reports to help you better understand your website’s search data, traffic, or even your competitors, you’ll be able to compare keywords and domains. Your rankings can also be easily monitored using the on-page SEO tracker.

5. Ubersuggest

Ubersuggest is a free keyword research tool that is quite popular because it was developed by none other than the SEO maestro Neil Patel himself. Ubersuggest also lets you find the search intent behind the keywords by displaying the top-ranking SERPs. Whether it be short term keyword or a long term keyword, Ubersuggest displays 100s of suggestions. The Ubersuggest report contains a lot of different metrics such as keyword volume, keyword competition so on.


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